Our sales and marketing efforts are focused on brand-creation
through the generation of prescriptions. The marketing team consists
of three independent business units, each with its own portfolio
of products, product manager, field supervisors and representatives.
The total field force of the company is 180
representatives and supervisors.
Our core strength lies in the area of Gastroenterology,
where we possess one of the largest and fastest-growing portfolios
of brands. Ferozsons is regularly among the leading sponsors of
Gastroenterology conferences in the country and has an established
market presence in this area.
In addition the company has a solid foothold
in the anti-infectives market, and growing product pipelines
in Cardiology and Dermatology. The Company is also
actively seeking licensing-in opportunities for products in the
above segments, and for products related to Oncology.